
How does your course/membership/coaching make your ideal client's life better? Aim for clarity over clever so that website visitors instantly know whether or not they're in the right place and if you can help them attain the aspirational identity they're working towards.

Use this section to make clear what the stakes are of not working with you or joining your program. How will life look a year from now if they do nothing or choose another avenue?
Relate with 1st Problem
Relate with 2nd Problem
Relate with 3rd Problem
Use this section to outline 3-5 key benefits your client will experience after working with you.